I write for the one…

…the one that needs inspiration…

…the one that needs a voice…

…the one that needs to be heard…

…the one who feels alone…

…the one who needs someone to be transparent…

…the one who is struggling, but not giving up…

…the one who needs someone to pay attention, to care…

…the one who is going after his or her dream…

…the one looking to go one step further…

…the one who needs to believe “actually I can”…

…I write for the one.

My goal is to write for the one.  To put words down that will affect the one person that needs to hear it.  Most of my posts may just appear to be ramblings, but my intent is to write something that will challenge the “reality” of the one who needs to hear it.  I could write for the masses, but what good would that do?  How many would truly connect with the message?  Instead, I write for the one who will connect, who will be changed, who will believe in themselves.

Ironically, there is a secret about the one…

Focus on the one, but know that there will never be just one.  It may only be two, or twelve, or even a hundred, but there is a tribe out there made up of that “one” and they are waiting for you to focus on them.

Think about your clients and who is the one that you could help the most?  Now go do what you do and “speak” to them!

– Catalyst John, Business & Entrepreneur Coach

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