I hate this insanity and propaganda of how you just need to fail more.
Stop it, please.
No one failed himself or herself to the top. Our “celebrity” entrepreneurs we love and admire refused to quit. Yes, they messed up and failed, but it wasn’t their failures that made them stronger. Instead, it was their resilience. They persisted to the top. Once again, they did not fail themselves into success.
“No longer will I dwell in a pit of despair, moaning over squandered time and lost opportunity. I can do nothing about the past. My future is immediate. I will grasp both hands and carry it with running feet…
I do not fear failure, for in my life, failure is a myth. Failure only exists for the person who quits. I do not quit.
I am courageous. I am a leader. I seize this moment. I choose now.”
– Andy Andrews
Anyone who encourages you to fail is helping you take your eyes off of the target. No one in their right mind would want to fail on purpose.
If you believe in them, then make sure you don’t fill up your gas tank the next time the low fuel light comes on. One morning you will fail to get to work on time because you ran out of gas. You will overcome it, but it will not make you stronger because you never needed to overcome that adversity.
So instead of focusing on your next fail, skip this ridiculous trend and go do something to get you closer to your dream.
When you do fail, get up quickly and brush yourself off. Then continue to focus on the realization of your dream instead of your next failure. It is about how you push through failure and not how many times you fail.
Image courtesy of posterize at FreeDigitalPhotos.net
Never stop…whatever you do, do not stop.
This was some of the best advice I have ever received. I was about to run up several flights of stairs while holding a ram and my friend reminded me how to beat this stage of the SWAT tryouts. The ram is a dynamic entry tool that helps you remove the front door from the house that you are trying to enter. I love this sales description: “35 lbs of door-shattering fury.”
I’m was standing by at the bottom of the stairs. An instructor started the time and told me to move! I hit the first step and gripped tighter on the ram. I focused on touching the chain link fence at the very top of the stairs. About halfway up, my legs were on fire and my lungs were screaming. I kept repeating “never stop” in my head and continued up the stairs. I concentrated on the next step and then the next step… I pushed through the pain and kept moving up each step. I simply refused to stop.
I hit the top of the stairs and hit the fence with the ram. I took my time walking back down the stairs since my legs were like jello. I sat down and waited for the EMT to check my vitals. At least a dozen of us waited for the EMT to declare that we would not code out from the demanding tryouts.
Even though this advice was for a very specific SWAT obstacle, I have used it a lot in business and life. When I’m out for a run or I’m about to sit down to tackle the next obstacle of growing my business I remember that advice.
“Never stop…whatever you do, do not stop.”
Success comes from perseverance, from pushing forward when the people around you are falling out, and from sweat equity.
Success is achieved when you never allow yourself to stop moving up those stairs.
What is that thing in your business that you need to tackle like a SWAT operator? What have you allowed yourself to stop pursuing? Where have you lost momentum?
I love when things outside of our industry can inspire us. Today, I want to use farming to inspire you. Like the farmer, you are a seed planter. You till the ground, plant the seeds, fertilize and water them, and wait for the harvest.
One of my clients, who was amazing to work with, took one year before he committed to a coaching package. We talked off and on throughout the year and it appeared that he wanted coaching, but he just wasn’t ready to commit. I really wasn’t sure if he was ever going to become a client. However, just under the year mark he sent me the payment and the coaching began.
One time, a friend of mine that I once thought was a prospect that never turned into business invited me out to breakfast. At the end of breakfast, he wrote me a check for his first month of coaching. I was shocked. I really thought that I was just meeting my friend for breakfast and conversation like we had many times prior.
Here is where the life of the entrepreneur is different than the farmer. Sometimes the harvest takes us by surprise.
When does your business transaction end? Most entrepreneurs believe that it is over once they deliver their product and/or service and get paid. I think that this is just when it starts. I want to separate myself from all the other entrepreneurs and that is why I make sure to follow up after the transaction.
Imagine how your clients would feel if they received a hand written card in the mail from you thanking them for their business. Now imagine if you did that and then gave them a follow-up call two weeks later to make sure that they were getting value from the product (or service) you sold them.
(This is also an amazing way to respond to a prospect that does not buy from you.)
Now, let’s take this a step further. What if you sent them a card (not an advertisement) on their birthday, wedding anniversary, or the holidays?
What if you regularly reached out to your “old” customers and checked in on them. I schedule reminders to help me keep in touch with prospects and former clients. I don’t do it to sell to them; however, I bet you can imagine how well they would receive news of an exciting opportunity for them to spend more money.
An interesting side effect occurred that I did not realize. The other day, someone on Facebook was pretty rude to me. All of a sudden, I saw the post blow up with comments as my friends and clients immediately engaged the guy. I never had to respond because my audience did. You can’t buy that kind of loyalty. However, you can build amazing relationships simply on how you act after the sale.
Don’t let the relationship end just because you received payment.
I want to tell you a secret. I was thinking about how you are more than enough and thought about writing about that, but then I realized what really needed to be said tonight.
You are just one person away from success.
The secret is that the one person is you. Yes, you. Yes, the person reading this.
The secret is that you have to be uniquely you. Today, I ate a sweet corn cookie. I didn’t know they even existed, but the amazing folks behind the Poor Porker introduced me to this amazing baked item. Like this crazy cookie, you are uniquely awesome. It is time to let your true self be free.
Your unique customers are very excited that they are about to meet you, the real you.
I am a huge fan of American Ninja Warrior and was surprised to see a CEO of a multi-million dollar corporation as one of the people on the course. Kevin Cleary showed up and took on the course. He didn’t make it, but it wasn’t for lack of trying.
Are you living true to your life? Are you the CEO or entrepreneur that is going to be caught living that lifestyle that your audience expects from you? Right now, I’m overweight and I’m not showing up in one area of my life – my physical fitness.
I have committed to a goal of running multiple obstacle courses every year. I have signed up for a zombie run in October and even though I may not make my second one this year, I plan on being able to complete multiple courses next year (I’m thinking of 3-4 as my target number).
What is missing in your life as the entrepreneur behind the business?
To me this is the hardest post to type. How do I even try to express gratitude to those who are no longer with us, their family, their decedents, their friends, or anyone else who was blessed to have them in their lives?
On this day, I just want to say Thank You! Thank you to everyone who died serving and everyone who has lost a loved one in the military.
There is no greater love than to lay down one’s life for one’s friends. – John 15:13